From April 10 to April 12, 2025, an annual conference was held in Astana with the participation of key managers of the sales department
It was the first time, where in addition to the directors of all 25 branches, the heads of sales departments were invited to the event. Traditionally, the first day of the meeting began with a storcheck – 9 groups from the host party, managers from the Head Office and employees from the regions, dispersed to all districts of the capital. At the end of the storcheck, the team leaders noted the high level of product representation on the shelves of the city’s sales points. The first day ended with a visit to the office and warehouse of the Astana branch
The second day was held in the format of an official meeting. The CEO of the company, sales channel leaders, brand managers and heads of other functional areas addressed the employees.
At the end, the team waited surprise — the performance of Kazakhstan`s weightlifter and four–time world champion, Ilya Ilyin.
Except official meetings, directors and heads of sales department discussed their issues and shared their experiences with colleagues from other regions in the evenings during team dinners and during an evening promenade through the streets of the capital.
The final of the trip was an excursion to the sights of the capital, the apotheosis of which was the largest mosque in Central Asia, the Hazret Sultan Mosque.
Inspired and charged to new victories, the team leaders returned to their cities!
